Wednesday 2 March 2016

CareOnGo raises $300K in Seed funding round from consortium of Investors


Commenting on the development, Yogesh Agarwal, Co-Founder, CareOnGo, said “Procurement of genuine and authentic material has become a huge problem in the current retail pharma industry. CareOnGo, not only ensures timely delivery of authentic medicines to its end consumers but also ensures that CareOnGo pharmacy store has the right medicines in stock. We are the only player in the market empowering the local entrepreneurs to not only increase their reach but also streamline their processes and building a brand for these players.”
Established in September 2015 by Aditya Kandoi, Ritu Singh and Yogesh Agarwal, CareOnGo was formed with an aim to disrupt the pharmaceutical sales and supply chain by bringing the fragmented micro-pharmacies in India a single umbrella brand. The funding will be deployed primarily towards increasing the number of Co-branded stores to over 150 stores across the metro cities of Delhi, Bangalore, Kolkata, and Hyderabad with expansion to Mumbai, Chennai and 11 more cities.
Speaking on the company’s business strategy, Farooq Oomerbhoy, said, “CareOnGo decided on leveraging inefficiency in the market and bring about a great level of streamline transparency and efficiency into an already existing and dominating part of the pharmaceutical sales model. CareOnGo not only will help these already existing pharmacies expand their reach via technology but also will further help them create a more accessible and an on-demand platform for procurement of authentic medicines benefitting the ecosystem as a whole.”
On the consumer front, CareOnGo empowers the users to buy medicines on their mobile from their neighbourhood approved pharmacies while providing additional advantage of finding substitutes, ordering generics, setting medicine reminders and archiving digital health records (prescriptions and invoices).
Source: IndianMediaBook - Digital