The Yelp integration will give Twitter users in Japan and Britain an option of selecting places provided by Yelp when they tag a location in their tweets, technology website TechCrunch reported on Saturday.
According to Yelp, the service has gone live on iOS and Android platforms and will soon be available to Twitter on internet.
“Twitter users in the UK and Japan can now simply tap the location icon to add Yelp geotags to Tweets,” Chad Richard, senior vice president of business and corporate development at Yelp, posted.
When users click on particular places, they will see a separate card with businesses’ Yelp ratings, locations, and even a direct link to Yelp’s app.
When Twitter users click on places when reading tweets, they will get a separate card with more details like address and Yelp rating, along with a link to go directly to view that venue on the Yelp app itself, the report added.
More location data can help Twitter lay the groundwork for a new advertising unit based around locations. It can also potentially sell that on to the companies that are being flagged in the tags.
However, Twitter users in the US will keep receiv
