Speaking about the growth of M&E industry, Ambani said, “While this growth has been impressive, I truly believe that the best is yet to come. The Indian media and entertainment industry will be a USD 100 billion industry, in the coming decade.”
Ambani also opined that the world is at the beginning of a digital revolution. Anything and everything that can go digital is going digital – at an exponential rate. It is the beginning of a new era for humanity. The defining characteristic of this era is a digitally networked and digitally connected society.
“I believe, in the next 20 years as human civilization, we will collectively achieve more than what has been achieved in the last 300 years. If you are not digital, and if you don’t have globally competitive digital tools and skills, you will simply not survive. You will get disrupted. You will be outcompeted. You will be left behind. You will become irrelevant,” expressed Ambani.
Further Ambani mentioned that as the world goes Digital, India and Indians cannot afford to be left behind. Today, India is ranked around the 150th in the mobile Internet rankings out of 230 countries.
“We have a responsibility to digitally empower India and to end this digital poverty. 1.3 billion Indians cannot be left behind as the world enters a new era. It is this opportunity to transform the lives of our 1.3 billion Indians that motivated Reliance to enter and transform the entire digital ecosystem.And Jio is the result, added Ambani.
Ambani believes that with the launch of Jio, India’s rank will go up from 150 to among the top 10 of mobile Internet rankings in the world.Currently the coverage of mobile broadband in India is only about 15-20 per cent, while the comparative figure for USA is around 75 per cent.
“Jio will start services with 70 per cent coverage of India from day one and am sure that with the industry, India’s coverage will be over 90 per cent”, expressed Ambani.
Ambani also mentioned that all efforts in the digital era need to be geared towards making the 21st Century the India Century. We have the opportunity to realise this in a collaborative framework. Together, we are Team Digital.
“When talent meets opportunity in this digital era, we can realize the vision for our nation. Together, we can make India a powerhouse in the world of digital media and entertainment and lead in the new tele-media world”, concluded Ambani
Mukesh D Ambani, Chairman and MD, Reliance Industries Limited, expressed his views while addressing the inaugural session at 17th edition of FICCI Frames 2016
